We spend a third of our life sleeping, and we believe those years should be spent in healthy bedding that is kind to our bodies and planet.
Keep your mind naughty, but your consciousness clean.
Conventional sheets are made from synthetic fabrics or conventional cotton, which is considered the world's 'dirtiest' crop due to its heavy use of the most hazardous pesticide to human and animal health.
Making fabric uses water, energy, chemicals, and other resources that most people don’t think about, or ever see. We think knowledge is power, so we talk about resource use, climate change, and other impacts of fabric production a.k.a. NAUGHTY FACTS.
Warm in the winter, Cool in the summer
Heat conductivity of linen is five times as high as that of wool and 19 times as that of silk. For this reason, heat isolation often includes flax.
Linen creates a feeling of freshness in hot weather and comfort warmth in winter. It is due to high thermo insulation qualities of the linen. When it is cold, the linen fabric carefully saves the body’s heat.
Warm in the winter - With natural insulating properties, linen can do just that. Linen is able to retain heat and warmth from your body to keep you soundly sleeping.When it is cold, the linen fabric carefully saves the body’s heat.
Cool in the summer - As a naturally lightweight fiber, it makes sense that linen would breathe well in the summer.In addition, linen will actually help rid the body of heat. This fiber has the ability to keep you cool as apart of its natural properties. When the weather is hot, the temperature between the body and linen is 3-4 degree below the air.
This is a very important feature that linen has, yet a lot of people don’t know about. According to some studies, a person wearing linen clothes perspires 1.5 times less than when dressed in cotton clothes and twice less than when dressed in viscose clothes. Yes, linen will absorb moisture to ensure that you feel comfortable and you’re not sweating all the time due to the temperature differences between your bedding and the interior of your room. Linen is considered to be able to regulate body temperature by regulating skin-air heat exchange.
Linen absorbs moister well and at the same time releases it quickly, dries out, so linen fabric doesn’t "stick" to the body. Air can pass through linen fabric easily, so the skin is "breathing".
According to the World Wildlife Foundation, conventional cotton consumes 11% of the world’s pesticide sales and 24% of the world’s insecticide sales, despite the fact that cotton only uses 2.4% of total arable land. Terrible ratio if you ask us.
Flax uses 13 times fewer pesticides than potatoes. Linen production: not only hardy fiber need nothing in terms of chemicals to encourage and protect its growth, but it returns nutrients to the ground as well. When the seeds have ripened the stalks are pulled from the earth, the flax is laid in rows to start the natural process of retting (soaking in water to soften and separate the fibers).
Linen uses basically no water, and emits ¼ of the carbon as cotton per pound of fiber. The industrial processes of spinning and weaving have very little to no impact on the environment. Flax is gentle on the land and is easy to incorporate into modern crop rotation cycles, preventing soil depletion.
We do not think conventional cotton is awesome. About ⅔ of all apparel contains cotton fibers, and we believe it has some of the most harmful environmental impacts of all fabric. Most cotton requires high levels of irrigation and water-intensive processing. A cotton t-shirt can use up to 700 gallons of water to make (that’s close to 18 full bathtubs’ worth). Irrigation systems input and circulate chemicals into the groundwater, making cotton production the largest textile contributor to freshwater and soil toxicity in the world.
Rare bacteriological properties
Linen fabric is a natural antiseptic, it kills bacteria, so neither bacteria nor fungus can live on it. It also reduces inflammation. These qualities were noted by people long time ago when it was noted that wounds under linen dressing healed faster than under the cotton ones - that’s why it was used in hospitals as well. Wearing linen clothes or sleeping under linen sheets helps to get rid of some skin diseases - from common rash to chronic eczema.
As well, linen reduces gamma radiation nearly by half and protects the human body from solar radiation. Flax fiber from contaminated soils appears not to exhibit even traces of radiation.
If you are prone to allergies, you always want to make sure that you find the right bedding material that’s not causing any kind of problems. If you’re looking to have more comfort and avoid any allergies, linen will be a much better option. Cotton can lead to allergies at times, not to mention it doesn’t offer that much breathability.
Ironing takes 7 times more energy than washing. Never iron again without sacrificing the elegant and timeless look of your bedroom. Tendency to wrinkle is considered part of linen's particular "charm" in modern interior.
Linen is stronger than cotton
Linen is 30% stronger than cotton, and that means it will last longer. When you invest in new bedding, you want to get the best value for money. With linen bedding, you get to have that since it will last you longer (only when cared for correctly)! To put it into perspective, cotton bedding will mostly last 3-5 years or sometimes even less.
It maintains its shape in the long run
One of the issues that cotton bedding tends to have is that it doesn’t retain its shape. This is a structurally sound fiber, so linen does maintain its shape in the long term. Even if it may not feel like a huge difference, it definitely helps quite a bit. Not only does it enhance the durability of the product, but it’s also a lot more convenient and that’s what you want to focus on the most in a situation like this.
Soft and light
Nothing is better than clean, soft sheets on your bed after a long day. With linen, you'll get an ultra-soft feel that won't fade over time, even after hundreds of washes.
Linen bedding helps you do that, and it will give you a very good experience every time. That’s what you want to pursue the most, so results will be second to none every time. The softness is unprecedented, way better than many other materials out there, including cotton!
Linen naturally comes in colors ranging from ivory to taupe, but pure white linen is only achieved through coloring, which is fine if done in a responsible facility. And of course, other colors are achieved through dyeing. The brighter the color, the stronger the dyes. We use Swiss company’s CHT Bezema colours.
Cotton takes up only about 75% of the dye. To ensure colorfastness, dyed fabric or yarn is washed over and over again in hot water, creating large amounts of wastewater. roughly 17 to 20% of industrial water pollution is owed to fabric dyes and treatments. All told, about 200 L of water is used to produce 1 kg of cotton. A review of wastewater treatment steps found that textile effluent contains high concentrations of dyes and chemicals, including chromium, arsenic, copper, and zinc. Dyes and chemicals released into waterways also block sunlight and increase biological oxygen demand.
Today, linen is usually an expensive textile produced in relatively small quantities. Linen now represents less than 1% of global fiber production according to the CFDA and is so rare and costly to make compared to other textiles that it is considered a close-to luxury fabric.
The significant cost of linen derives not only from the difficulty of working with the thread, but also because the flax plant itself requires a great deal of attention. In addition flax thread is not elastic, and therefore it is difficult to weave without breaking threads. European production and labor contribute to the costly production of linen.Thus linen is considerably more expensive to manufacture than cotton, which is usually produced with low cost labour.
Linen can degrade in a few weeks when buried in soil. Linen is more biodegradable than cotton.
If you want the best bedding material, you should consider going with linen. Try to purchase linen that has been grown in Europe. And, as usual, watch out for linen blends or cheap, chemical treated garments that are widely used.
All this being said, up to two-thirds of clothes and home textiles carbon footprint occurs after you take it home.
How to reduce that measure? Read here.
https://wwf.panda.org/, https://www.oakdenehollins.com/, https://ota.com/, http://en.wikipedia.org/wiki/Linen, http://www.truthaboutthreadcount.com/pure-linen.html, https://www.ncbi.nlm.nih.gov/pmc/articles/PMC4403609/, https://www.globalfashionagenda.com/wp-content/uploads/2017/05/Pulse-of-the-Fashion-Industry_2017.pdf, http://www.mastersoflinen.com/, https://www.longdom.org/open-access/production-characterization-and-treatment-of-textile-effluents-a-critical-review-2157-7048.1000182.pdf, https://www.voguebusiness.com/sustainability/fashion-biodegradable-material-circularity-cotton